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Laars Boilers and Hot Water Heaters

Updated: Aug 1, 2013
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Laars HVAC Equipment

Laars is an independent subsidiary of the Bradford White Corp. The company manufactures water heaters as well as residential and commercial gas and oil boilers ranging from 50,000 to 5 million BTU.

Corporate History

Laars was founded in 1948 by engineer Avy Miller and purchased by Water Pik Technologies (NYSE:PIK) in the 1960s. The company was purchased by Bradford White, also in the commercial water heating market, in June 2005 for $24 million.

Product Lines

Laars markets residential condensing hydronic boilers under the product names Endurance, Mascot, MiniTherm, Mighty-Therm and Neotherm. The Endurance line is up to 85 percent efficient, the Mascot line is up to 96 percent efficient, the MiniTherm is up to 84 percent efficient, the Mighty-Therm is up to 85 percent efficient and the Neotherm is up to 90 percent efficient. Both the Endurance and Mascot lines can be purchased as standalone boilers or as combination boilers/water heaters.

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Contacting LAARS

Laars Heating Systems Co.
20 Industrial Way
Rochester, NH 03867

Phone: (603) 335-6300


Laars' residential oil-fired boilers come with a 1-year parts warranty and a non-prorated limited lifetime warranty for the heat exchanger. Gas boilers, however, come with a 1-year parts warranty, a 10-year non-prorated warranty on parts for the primary heat exchanger, followed by a limited 20-year warranty for the heat exchanger. For commercial boilers, the non-prorated vs. prorated period for the heat exchanger warranty is 5 and 10 years, respectively.

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